“If you are a developer you are a designer, you affect how people feel about the product you are building, the sooner you realize that the better” - Aral Balkan at NDC2012 - Opening and Keynote "A happy grain of sand"
http://vimeo.com/43524962
Aral delivered a great keynote about User Experience Design - you can see it
here. Warning: he sang in the first minutes you may want to skip that part. One interesting point that he made it’s that the vision for simplicity must come from the higher level, from CEO to dev, but that everyone must guard the vision.
He said that:
“Great design is a symptom of a design-lead organization structure and development process” - Aral Balkan
And this is why apple won't need Steve, because the focus on user experience is now embedded in the organization structure.
I have extracted some more nice quotes:
“Proximity implies relation, out of sight out of mind” - Aral Balkan
“Your app shouldn’t look like your database just threw up”- Aral Balkan
“Focus on deliver quality not quantity”- Aral Balkan
“Great Design is about saying “NO” way more than “YES””- Aral Balkan
“Focus on your user needs, not your own”- Aral Balkan
“Perfection is achieved not when there is nothing more to add but when there is nothing left to take away” -Antoine de Saint-Exupery
And this is why apple won't need Steve, because the focus on user experience is now embedded in the organization structure.
I have extracted some more nice quotes:
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